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The Go-Giver: A Little Story About a Powerful Business Idea

The Go-Giver: A Little Story About a Powerful Business Idea
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The Go-Giver: A Little Story About a Powerful Business Idea

 
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1200594283

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The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman.

Over the next week, Pindar introduces Joe to a series of “go-givers:” a restaurateur, a CEO, a financial adviser, a real estate broker, and the “Connector,” who brought them all together. Pindar’s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving.

Joe learns that changing his focus from getting to giving—putting others’ interests first and continually adding value to their lives—ultimately leads to unexpected returns.

Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb “Give and you shall receive.”

 
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Product Details
Author:Bob Burg
Hardcover:144 pages
Publisher:Portfolio Hardcover
Publication Date:December 27, 2007
Language:English
ISBN:159184200X
Product Length:8.52 inches
Product Width:5.82 inches
Product Height:0.61 inches
Product Weight:0.56 pounds
Package Length:8.4 inches
Package Width:5.4 inches
Package Height:0.8 inches
Package Weight:0.55 pounds
Average Customer Rating: based on 225 reviews

Customer Reviews
Average Customer Review:5.0 ( 225 customer reviews )
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Most Helpful Customer Reviews

73 of 74 found the following review helpful:


45 Laws of success that guide how you work with others  Jan 19, 2008 By Craig Matteson
OK. You know what a go-getter is. Maybe you are one. What is a go-giver? This book is one of those business parables that presents its ideas in the guise of a story. Business stories usually have a protagonist who is in real trouble, meets a wildly successful but mysterious guru who will share the Secret of the Universe with our hero. The hero will at first reject the simplicity of the idea, but will try it out and find that the idea works. The guru will them reveal the rest of the mystery and the hero solves his problem, finds great success, and the story ends happily. Why they all have to be along these lines, I do not know and this one only differs in the details. I mean, it is a pleasant story, but it is fiction. For me, business principles are always more convincing when presented with actual business case studies and even then they tend to be qualified in their applicability.

In any case, this book has five key principles based on the notion that your success comes from working with other folks and rather than trying to and take from the world and get all you can while giving as little back as you can, the truth is just the opposite. You give as much as you can and you will get more back. Remember the story of casting your bread upon the water?

Here are the Five Laws of Stratospheric Success (which are restated at the back of the book):

1) The Law of Value: Your true worth is determined by how much more you give in value than you take in payment.
2) The Law of Compensation: Your income is determined by how many people you serve and how well you serve them.
3) The Law of Influence: Your influence is determined by how abundantly you place other people's interests first.
4) The Law of Authenticity: The most valuable gift you have to offer is yourself.
5) The Law of Receptivity: The key to effective giving is to stay open to receiving.

The story nicely demonstrates what is meant by these principles and fleshes out the ideas in an attractive way. I think the principles are sound and if they interest you then you should get a copy of the book and dig into it.

Reviewed by Craig Matteson, Ann Arbor, MI

41 of 46 found the following review helpful:


5This Book Ruined My Evening Plans  Dec 31, 2007 By Bill Lampton, Ph.D. "Communication Consultant and Speech Coach"
When I received a copy of The Go-Giver, I set aside the last forty-five minutes of the day to start reading the book. Good plan, right?

However, my intent to quit reading at a reasonable hour and get to bed at my usual time disappeared. Within a few minutes, I knew that The Go-Giver had all the suspense of a top-line mystery novel. I couldn't stop until I had read the entire book.

Thanks to Bob Burg and John David Mann for this stimulating parable, filled with enriching thoughts. Everyone who reads this book will re-examine his or her approach to business and customers.That alone will be a "powerful business idea," as the subtitle says.

The Complete Communicator: Change Your Communication-change Your Life!

17 of 19 found the following review helpful:


5Timely, simple truth in a crazy world  Dec 31, 2007 By Sean Woodruff "ProPride, Inc."
While I'm not usually a business parable kind of guy I found myself connecting with this one more than any I have read. In fact, it may be the FIRST one I have completed through to the end. Page-by-page I was touched by the story.

Books that cause a paradigm shift are far and few between but Burg and Mann have given the world just such a book. In a hectic, crazy, get it all done as fast as you can kind of world it delivers just the right message for solid, sustainable success. Not monetary success, although that may be the result, but human being success. The kind of success that has been written about in many other parables through history. This parable will take its place among the rest of them. Read it, experience it, practice it and touch the world in ways that are uncommon in all the craziness.

9 of 10 found the following review helpful:


5Go Give the Go-Giver to Everyone Who Matters to You  Jan 01, 2008 By Energy Lady
I admit it: I love a good story. But "good," to me, means more than entertaining. And it means more than presenting a good lesson, moral or otherwise. "Good," in my world, means that something needs to shift inside me. The story has to affect me in a way that rings true deep within.

And that's exactly what the "Go-Giver" does. I read it in a single sitting, as I see some of the other reviewers have, because it's impossible to put down. It's not because you want to know what's happening to the protagonist; it's because you feel something changing inside yourself and you want that change to keep happening.

Some of the other reviewers have pointed out that the basic premise of the book is to use your network of contacts to give rather than get, providing more value than customers expect. True enough. But that is only the tip of the iceberg of what the book delivers. It is a metaphysical romp that shows what happens when we let go of fear and control and find ourselves in a place we never expected to be with no immediate way out. It shows the Law of Attraction at work, and how our vibrations can and do raise not only when we're doing what we love, but when we stop designing and pushing and prodding life to be as we demand.

So, yes, the Go-Giver is a tale well-told. And it is will likely go down as a classic in the business field because its values make sense and are known to work. But further, it has a soul that makes it a book about the business of life, not just boardrooms.

My husband and I have already committed to using the 5 laws in 2008. But more, the book has made me more self-aware of when I am trying too hard to be strategic or large-and-in-charge. I know from experience that that is when my own story derails; now I have a guide that reminds me of the value of sharing what I love and never worrying about what will come next.

I plan to give the "Go-giver" to friends, family and colleagues. For yes, the protagonist does become rich in the end, but only because he has discovered that true wealth comes from within, and what is within each of us is always what is reflected without. It's not something that we can plan; it's something that we naturally are.

So, to me, "The Go-Giver" is not a good book. It's GREAT. Luminous. True. Engaging. Transformative. I'm delighted that it's in hard-cover, because I plan to keep it for decades.

Robin L. Silverman
Author of "The Ten Gifts" and "Something Wonderful is About to Happen."

65 of 87 found the following review helpful:


3The Secret of Success  Dec 31, 2007 By David Enzel
More and more, I see new books in print that would have made good magazine articles. The author has a decent message that honestly doesn't take too many pages to express. Today, publishers feel comfortable putting those words between two hard covers and charging a lot more than the price of a magazine for the message. Focusing one's life on giving rather than getting is one such message in my opinion. It is useful as a general proposition to read that "[y]our compensation is directly proportional to how many lives you touch." So rock stars make more many than school teachers. While this is so I'm not sure it's healthy. Still, it is useful to know. The parable presented here is an agreeable read. Yet what's tough to swallow is that the man who is taught the five secrets of success presented by the author is immediately rewarded with riches. What could have been presented as a nice zen like way to live that almost certainly will be calming and emotionally rewarding is presented as a road to riches.

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